In this lecture we were told about communication and mass media, this is usually a means where some information/entertainment reaches a large audience with very little effort on the creators side of things. On a more art based level this includes; Visual Communication, Communication design and Graphic Design.
The importance in mass media lies in the careful nature you have to take when transmitting to such a large audience. ‘Whatever the information transmitted, it must, ethically and culturally, reflect its responsibility to society’. - Josef Muller-Brockman
Furthermore the difficulty of mass media is that often it is very hard to control once it is out in the world, it is very difficult to take back something that has been handed to thousands or millions of people.
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