Lecture 6: Advertising

Is advertising prostitution?
Advertising is often considered a tool of capitalism to change established views within society, but it is also considered an important tool in changing our views about what we need and want, thus driving our economy and culture, for example with the campbells green pea soup paintings and the ipod adverts. However we also discussed how companies often use sexism or racism and play on peoples emotions or weaknesses to sell a product.
The powerful nature of advertising is also evident with its ability to inspire or question and raise social awareness